The Latest

Lagunitas Invites #BBC14 to Announce the Release of Born Yesterday Pale Ale

The 2014 Beer Bloggers Conference wrapped up this past weekend in San Diego, and a welcome, glorious, and delicious constant at the conference was the presence of the Lagunitas team, their quirk, and their beer!

HopVapin’ Station

At the Friday afternoon trade show, Lagunitas drew a crowd by enticing participants to experience their HopVapin’ Station.

Lagunitas brought their vaporizer, and yes, while this Northern California brewery does play along with the weed culture of their community, their vaporizer was brought for a different kind of higher purpose – to vaporize hops.

By smelling vaporized hops, one gets to experience the true essence of the flower. 

 Lagunitas After Party

On Friday night after dinner at Karl Strauss Brewery, Lagunitas invited all BBC14 participants back to the hotel for more vapin’, some music, beer, and to share in a big announcement.

A fun band entertained while the Lagunitas poured freely. It was marvelous. The guys from the brewery brought their magic couch, which was enjoyed by several guests!

David Bardallis took a nap…

and these gals dodged some balls…

while these two took a ride on a bottling line…

But the highlight of the night was when Lagunitas did something pretty special.

They brought a new beer to the party, released it to the BBC14 beer bloggers first, and are letting beer bloggers announce the beer to the rest of the world!

Born Yesterday Pale Ale

Born Yesterday Pale Ale hasn’t been released yet, but will soon on the West Coast. It’s a fresh, wet-hopped pale ale that uses Willamette, Citra and Mosaic hops. ABV is 6.2%.

Born Yesterday, scheduled to hit the store shelves within 24 hours of being brewed, is perhaps the freshest beer you can find; it is also insanely good.

BBC14 Attendees – this is your chance to make headlines. You are the press release; you are the news maker.

Have a question for Lagunitas about Born Yesterday, or about any of their beer in general? Send them a tweet to get in touch:


Recent Posts

BBC15 logo NA only

Beer Bloggers Heading to Asheville, North Carolina in 2015

Moments ago, the founder and CEO of Sierra Nevada Brewing company, Ken Grossman, announced during his keynote speech the next Beer Bloggers Conference will take place in Asheville, North Carolina from July 17-19, 2015. BBC15 Registration is open now. Asheville is one of the greatest beer towns in the world, with over two dozen breweries […]

Reyes Beverage Group – Supporting the Craft Community Throughout the Entire Supply Chain

*A Note from BBC14 Grand Sponsor, Reyes Beverage Group* Host of BBC14 Conference Opening Lunch on Friday, August 22 What do Three Floyds, Dogfish Head, Firestone Walker, Lagunitas, Solemn Oath, Sierra Nevada, Flying Dog, New Belgium, Allagash and Ballast Point all have in common?  They are a handful of very well respected and fast growing breweries in the country AND […]


BBC14 – Saturday Lunch with Yard House

*A Note from BBC14 Grand Sponsor, Yard House* Saturday’s lunch will be hosted at Yard House San Diego. Yard House is a modern public house with locations across the country, each focused on food, beer and good times. Each Yard House features more than 125 draft beer taps, including a rotating selection of seasonal and limited […]

Screen Shot 2014-08-20 at 8.33.26 AM

Beer City USA – Grand Rapids, Michigan

The 2014 Beer Bloggers Conference is almost here!  This annual convergence of beer bloggers, traditional media, brewers, and brewing enthusiasts descends upon San Diego, a city that regularly boasts placement in Top 10 lists of beer locales to visit.  Experience Grand Rapids, a BBC14 sponsor, gives us their Michigan beer perspective.  We look forward to […]

BBC14 Sponsor – hosted a very informative session on how to make the most out of one’s blogging platform at the 2014 European Beer Bloggers Conference this June in Dublin, Ireland as well as at the recent Wine Bloggers Conference in Buellton, CA.  Whether conference participants were already using WordPress or not, the information presented at both […]

BBC14 Pre-Conference Excursion is Almost Here!

San Diego County is home to so much:  70 miles of coastline; the San Diego Zoo; the Gaslamp Quarter; summer concerts at Embarcadero Park.  And, of course, the 2014 Beer Bloggers Conference.  The conference represents the convergence of the beer blogging community, traditional media, breweries, and beer businesses for 3 days of learning, networking, and […]


Goose Island Beer Co. and BBC14

A Note from BBC14 Premier Sponsor, Goose Island Beer Co. Founded in Chicago in 1988, Goose Island is one of the most successful craft breweries in the Midwest.  Goose Island is excited to bring their Midwest story and many popular, and award winning, beers to the 2014 Beer Bloggers Conference in San Diego. In the […]

Live Beer Blogging at BBC14 in San Diego

1 room. 120+ beer bloggers.  8-10 different breweries, each with 5 minutes per table to talk about the beers they are pouring. What are we talking about?  The signature event at the Beer Bloggers Conference:  Live Beer Blogging Live Beer Blogging is a fast-paced, social media blitz that encourages quick absorption (and dissemination!) of information, on-the-spot assessment of […]


Warsteiner Guide to BBC14 in San Diego

A Note from BBC14 Sponsors, Warsteiner USA Guide To: The Beer Bloggers Conference in San Diego Step 1: Clear your schedule from August 22-24 and register for the Beer Bloggers Conference. (1) Step 2: Plan ahead to ensure that you do/see/taste what matters most to you. (2) Step 3: Sharpen your beer blogging skills, network […]

View all Posts