Good City Brewing Shares It’s Success With Beer Bloggers for BBC17

goodcityblogpostGood City Brewing is a new 17 bbl production brewery and urban taproom located on Milwaukee’s densely populated East Side. Co-founders Dan Katt, Andy Jones and David Dupee opened Good City guided by the motto “Seek the Good.” This means 3 core values as a brewery:

Excellence

Good City is committed to doing everything with excellence, starting with the liquid. Co-founder and brewmaster Andy Jones is a graduate of prestigious UC Davis brewing program who got his start at Goose Island before heading up operations at Lakefront Brewery.  Andy’s brewing philosophy is to keep things simple by focusing on clean, balanced and drinkable beers.  While offering all kinds of styles, Good City focuses on dry, hop-forward ales. With a conviction that excellent food is central to the overall taproom experience, Good City brought on former Rumpus Room chef Guy Davies to run the kitchen.  Davies has put together a menu that pairs well with Good City’s various beer offerings, particularly the popular curry fries and Malaysian Laksa curry dish, which are perfect companions to Good City’s more hop forward beer styles.

People

Good City seeks to prioritize relationships.  Believing that beer is relational at its core, Good City intentionally designed a taproom where conversation is central.  From the open concept where customers feel close to the production process to the lack of tv’s, everything about the taproom space is about fostering relationships over good beer and good food.   The company also prides itself on being a great place to work and grow professionally.

Place

Good City seeks to harness the energy around craft beer towards productive outlets that improve the city of Milwaukee.  Most of Good City’s beer names reflect what the founders believe are keys to any good city.  The brewery also supports local non- profits through its Drink for Good and Seek the Good Saturday programs.

Six Good Months

Having opened June 17, 2016, Good City has accomplished much in six short months: 18 beers brewed; over 100 draft accounts; launch of 12 oz. cans (Motto Mosaic Pale Ale); launch of barrel aging program (BA Density Imperial Stout); weekly taproom cask program; and several awards that include Milwaukee Magazine’s Best of Milwaukee, WCREW People’s Choice Award for new real estate projects, and inclusion in Eater’s list of Top 11 Hottest New Milwaukee Restaurants.

What’s in Store for BBC17?

The Good City team is excited to host the 2017 Beer Bloggers & Writers attendees in the taproom.  The dinner event will include a buffet spread of local cheese, curry fries, sliders, and other items from the menu designed and prepared by Brewery Chef Guy Davies.  These freshly prepared food items will be paired with 12 different Good City beers on tap, which co-founder and brewmaster Andy Jones will walk the group through.  Good City owners will also show the group around the production space.

good_city_in4Sound like fun?  That’s because it will be.  If you have not registered yet for BBC17, please do so and join this Saturday night excursion to Good City Brewing plus many more beer adventures.

Smithsonian Food & Beer Expert Susan Evans to Provide Keynote Speech

susan-evans-photo-credit-briget-ganskeSusan Evans, who serves as Director of the Smithsonian Food History Programs and was previously Marketing Manager of Magic Hat Brewing Company in Vermont, will provide a keynote speech at the 2017 Beer Bloggers & Writers Conference.

We are very excited about this in part because Susan comes to the conference both from a traditional path (a brewery) and a non-traditional path (as someone involved with a beer history project at our national museum). We caught up with Susan to ask her a few questions.

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You are the Director, Smithsonian Food History Programs, at the National Museum of American History. How did you get such a cool job and what does it entail?

My experiences working both in museums and in craft brewing have come together in this amazing role, where I get to work with our curators, researcher, scholars, and educators to use stories of food to connect audiences with American history. Food and drinks are a great way to make personal connections to broader stories of history. One example is our chocolate demonstration program where we take audiences through the process of making drinking chocolate in the Colonial era and then make connections to late 18th century global trade routes. Starting with chocolate makes it a lot easier to find a personal connection to historic stories of global trade routes!

We found you, of course, because the National Museum of American History posted a job opportunity for the role of Historian / Scholar of the American Brewing History Initiative. Why was this role created and what will this person do?

We are thrilled to launch the American Brewing History Initiative! Brewing and beer have been an important part of the American experience since before the nation’s founding and continue to shape industry and community life to present day. The Smithsonian’s National Museum of American History is uniquely positioned to document the stories of American brewers and collect the material culture of the industry and brewing communities for the benefit of scholars, researchers, and the public. The new historian on the project will explore how beer and brewing connect to larger themes in American history, from agriculture to business, from culture to economics. The person will conduct research, both archival and oral histories, and document that as part of the Smithsonian’s collections. An important part of the role will be sharing that research with the public, through programs, presentations, and on social media too….so look out for more on beer history from the National Museum of American History in 2017.

The American Brewing History Initiative is already up and running, including a collection of historic documents and objects and programming related to the beer industry. How has the project and the events been received by the public?

People love learning about beer…and we’ve had a great response to this project so far. Our programs on brewing history have brought together pioneers in the craft brewing industry together with historians to talk about the impact of brewing on American history. And, no one turns down the opportunity to learn about history by tasting it through beer!

You yourself spent three years as Marketing Manager of Magic Hat Brewing Company in Vermont. Obviously that experience gave you a leg up on your current job. But do you miss working directly in the craft beer industry?

I had an incredible experience working at Magic Hat Brewing Company, and I continue to build on those experiences in my current role at the Smithsonian. In my time in the world of beer, I found that the craft brewing industry and community are a tremendously friendly, warm, and welcoming group. Collaboration is one of the core values of the industry, which makes it a great group to work with. Luckily, in my role at the Smithsonian, we have the opportunity through the American Brewing History Initiative to bring brewers into the museum and continue to work together.

As keynote of the Beer Bloggers & Writers Conference, have you thought at all yet about what topics you might address or messages you might impart to the audience?

I think breweries and museums have a lot to learn from each other about building relationships with their audiences. Beer bloggers and writers have been incredibly influential in creating a craft beer community.  I’m looking forward to talking about my own experiences in both industries, sharing more about what we’re working on for the American Brewing History Initiative, and hearing from conference attendees about their work and where they think the brewing industry is headed.

Call for Content and Speakers at the 2017 Beer Bloggers & Writers Conference

Speaker applications and content suggestions are now open for the 2017 Beer Bloggers & Writers Conference and will remain open until November 13th.

We are ready to hear from you to create an exceptional schedule and content sessions for next year. If you are an expert, have a story that needs to be told, and can impart some necessary wisdom upon our community, then we want to hear from you!

CONTENT CATEGORIES

You will be asked to select from among the following content categories:

  • Blogging & Social Media: There are dozens of excellent potential topics involving blogging and social media. Keep in mind 2016 will be the seventh annual Beer Bloggers & Writers Conference so we have covered many topics. Topics that will be most successful are those at an advanced level or covering new ground.
  • Business & Career: Many beer bloggers wish to launch from their blog to a part-time or full-time career in consulting, events, or even brewing.
  • Beer Industry: These sessions will not include beer pouring and can include a wide range of topics, from current trends in brewing to best practices for interviewing brewers. All content should be of interest to beer bloggers and writers.

Most sessions at the Beer Bloggers & Writers Conference that involve beer take place during meals, events, or sponsored sessions. If you are interested, please contact reno@ZephyrConferences.com.

Please note this process does not include keynote speakers. Please contact us directly if you have suggestions about a keynote speaker.

WHO SHOULD SUBMIT

Everyone is free to submit suggestions, whether you have attended the Beer Bloggers & Writers Conference before or not. Our speakers include bloggers, writers, breweries, PR firms, and others – the key is to suggest excellent content with credible speakers. You also need not want to present yourself as you can simply suggest a content idea.

SCHEDULE

  • Open call for speakers: October 20 – November 13. We will accept your proposals and suggestions until November 13, 2016.
  • Session reviewNovember 14 – 17, 2016. We will review all content submissions. We do not have enough room to include all submissions and so will make decisions on which are most applicable, combine similar sessions, and edit others as we deem appropriate.
  • Alumni voting: November 18 – 30. We will ask BBC alumni to vote on submissions.
  • Content & Speaker Announcements: First Half of December. We will update the BBC17 agenda  and contact speakers whose sessions will be included in the conference.

Submit Your Content now and please remember to Register for BBC17, August 3-6 in Milwaukee, Wisconsin.

Experience Grand Rapids Hosts the 2017 Post-Conference Excursion

experience-grand-rapidsThe 2017 Beer Blogger & Writers Conference comes to Milwaukee for the first time in it’s 8 years running and the reception received from breweries and local partners has been outstanding.  To kick off what will be a slew of awesome announcements about the BBC17 conference agenda, beer tours and plans for August 3-6 2017 is the post-conference excursion.

Taking attendees across Lake Michigan, Experience Grand Rapids has planned an exceptional journey into the legitimate and flourishing Michigan beer scene.

With the close of the 2017 conference on Sunday August 6th, attendees get to take to the water and jaunt across the pond for a great tour to 5 plus breweries.  Dinner plans and beer breakfast arrangements  and rest their weary, beer-loving heads at an outstanding hotel.

This excursion will certainly sell out quickly and only 30 slots are available.  Read details on the Experience Grand Rapids excursion.

Register Here!

Zephyr Conferences Hiring Part-Time Beer Marketing Person

Please note we have filled this position.

The Beer Now Conference (the new European Beer Bloggers & Writers Conference), which focuses on marketing, tourism, and communications for today’s beer industry and will take place March 17 – 19 in Sheffield, UK, is hiring to fill a part-time marketing position.

Responsibilities of this individual are to:

  • Manage social media (primarily Twitter and Facebook) of the conference
  • Conduct email marketing to target markets, primarily the European beer industry
  • Update and grow databases of our contacts within this target market
  • Create content for the conference website

The ideal candidate would:

  • Be located in the UK since that is where the conference will take place
  • Have experience within the beer industry
  • Have experience with digital marketing
  • Be self-motivated, well organized, and detail oriented

The job can be done in approximately 10 hours per week (1/4 time) from a home office. This is an ideal job for a UK-based beer blogger but we will consider candidates from outside the UK too. If interested, please send a summary of your qualifications to info at beer now .org.

The European Beer Bloggers Conference is Becoming Beer Now

The European Beer Bloggers & Writers Conference (EBBC) is changing its focus, name, and URL and is becoming the Beer Now Conference with a spotlight on “marketing, tourism, and communications in today’s beer industry.” The 2017 conference will take place March 17-19 in Sheffield, the United Kingdom, running sequentially with BeerX.

Beer Now logo no taglineWe at Zephyr Conferences love the EBBC. It is our only conference that takes place outside North America. It is our only conference that regularly rotates countries. It is our conference with the most international mix of attendees. What is not to love about hanging out in our host cities of London, Leeds, Edinburgh, Dublin, Brussels, and Amsterdam with a bunch of enthusiasts who all passionately write about beer?

At the same time, the EBBC is our smallest conference, about 1/2 the size of the North American Beer Bloggers & Writers Conference, which itself is our smallest conference on the other side of the pond. And we understand this. There are simply a lot fewer active English-language beer blogs in Europe (166 Citizen Bloggers, by our count) than there are in North America (654). And most of those are located in the UK.

So we are making this change to Beer Now to ensure European beer bloggers and writers still have a conference to attend in 2017 and years from now.

The primary difference with Beer Now is we are expanding the content and thus expanding the audience. We will continue offering sessions on blogging, writing, and social media. But we will expand this to include other forms of marketing (search engine optimization, email marketing, digital advertising, etc) in addition to a focus on what is becoming a hot subject in the industry, beer tourism (events, tap room management, regional promotions, etc).

Frankly, we think everyone wins.

  • Beer bloggers and writers in Europe still have their own conference with content applicable to them. You will have access to expanded content that will serve you in your current endeavors and help you expand your industry involvement if you so choose. You will have access to more conference sponsors and industry attendees than you now have with the EBBC.
  • The beer industry (brewery marketing, communications, and tap room managers; brewery associations; tourism promotion agencies; beer tour operators; etc) has a new conference focused on a side of today’s beer industry (marketing, tourism, and communications) that is under-served in terms of industry training. Plus, sponsors and attendees of Beer Now will have access to the extremely influential beer bloggers and writers who attend.
  • We at Zephyr Conferences have an expanded base of attendees and sponsors that should make the conference viable into the future.

The final kicker is the 2017 Beer Now Conference will take place March 17 – 19 in Sheffield, the United Kingdom in partnership with the Society of Independent Brewers (SIBA) and in conjunction with their annual BeerX conference. Our attendees will have access to some BeerX events and BeerX attendees can add on participation at Beer Now.

Interested in Beer Now? Here is what you can do:

  1. Register now. Registration is open and prices will gradually increase. Citizen Beer Bloggers & Published Beer Writers receive 50% off the regular rates. The Beer Now conference will be less expensive than the EBBC if you register now.
  2. Follow @BeerNowCon on Twitter. We are just getting started.
  3. Sign up to receive email alerts each time we post news on the Beer Now website. This is the best way to stay updated.
  4. Most importantly, if you are a European beer blogger or writer, we hope you continue to see Beer Now as your conference. You are just sharing it a bit more.

We will see you in Sheffield in March!

#EBBC16 Dinner and Beer with Jopen in Haarlem

The 2016 European Beer Bloggers & Writers Conference is going to Haarlem for dinner and beers with Jopen Beer!

Haarlem is a beautiful town less than 20 minutes away from Amsterdam. The city is not only known for its glorious history, but also for its small community atmosphere, multitude of art and culture and cosy restaurants and cafés. Jopen Beer is hosting conference attendees for a tour, tastings and beer dinner on Friday, August 19th at the Jopen taproom and then the Jopen Church in Haarlem.

Jopenkerk551nieuwlogoFor centuries, Haarlem was one of the greatest beer brewing cities in the Netherlands. Beer was being shipped all over the world in big 112 litre barrels called ‘Jopen’. Sadly, in 1916 the last brewery closed its doors. In 1994, inspired by the brewing history, a group of enthusiastic locals set out to recover Haarlem’s brewing tradition. Recipes from 1407 and 1501 were found and the beer was brewed. On 11 November 1994, the city’s 750th anniversary is heralded with the younger beer, called ‘Hoppenbier’. The start of Jopen!

Divine beers
The rebirth of Hoppenbier was a tremendous success and the adventure continued. Nowadays, Jopen brews quality craft beers, each unique thanks to its story and flavors. A perfect blend of history and innovation. To experiment with beer styles and ingredients we join forces with fellow breweries all over the world to produce Collaboration Brews. And we want to share that with all of you! We strive to bring divine beers in a laid back atmosphere.

Jopen Church
In 2010 the Jopen Church Haarlem opened, a modern city brewery, bar and restaurant. Jopen beer brews divine beer in a former church in the bustling center of Haarlem. Jopen restored the age-old Haarlem brewing tradition to its earlier glory. You can witness the brewing process while you enjoy our Jopen beers, lunch or dinner. With its laid-back atmosphere, contemporary interior and excellent food, this venue makes all its visitors feel right at home.

Jopen taproom
Jopen opened a second brewery and taproom (Jopen Proeflokaal Waarderpolder) in the Waarderpolder, the industrial area of Haarlem. The taproom promises a full experience. It is possible to visit, go on a brewery tour and drink our beer in the nearby tasting room. The tour of the Jopen brewery will explain the beer making process from start to finish. Come and explore behind the scenes and discover how we create our award-winning beers.

Contact Jopen at info@jopenbier.nl for more information about their beers and head over to Untappd/RateBeer and rate their beers!

Visit them online at www.jopenbeer.com and follow them at facebook.com/jopenbeer twitter.com/jopenbier & Instagram: jopenbier

Milwaukee #BBC17 Early Registration – Best Numbers Yet

Conference attendance is rising – Early Registration for BBC17 – Milwaukee shows that the conference is set up to be one of our biggest yet. 

Early registration for #BBC17 in Milwaukee showed the most promise of all past conferences, resulting in the highest number of registrations in the month we announced the conference. In fact, if we continue this pace #BBC17 is sure to be one of our biggest conferences ever!

As of July 31, 2017, the Beer Bloggers & Writers Conference had 34 people registered for the Milwaukee conference, which is still 13 months away.

Why attend #BBC17 – Milwaukee?

We explained in a previous post why we are taking the 2017 Beer Bloggers & Writers Conference to “Brew City.” Milwaukee, Wisconsin is not only a perfect place to meet to discuss beers of today, it’s also a lesson in American history, and that is the kind of stuff beer writers and bloggers live for! Read about last month’s #BBC16 – Tampa experience and highlights so you know what to expect in Milwaukee.

What are you waiting for? Register today!

Kathy Flanigan – Beer Culture Writer at the Milwaukee Journal Sentinel

Kathy FlaniganKathy Flanigan is a Tap Milwaukee reporter who writes about, among other things, the beer culture in our 2017 host city. She is also writing a book on the breweries of Wisconsin and so is one of the foremost experts in the state. We caught up with her via an emailed interview to ask about her job and the local beer scene.

I see you have worked for the Milwaukee Journal Sentinel for 22 years. When did you take on the role of craft beer reporter and how did it happen?

Funny story. I am a general assignment reporter for features and entertainment. Three years ago my editor wanted me to take on a part-time beat. She suggested women. I did some research. I tried some ideas out. There is no part-time when you’re talking about half the population. Then I wrote about women and beer. And I kept writing about beer.

It was serendipitous timing. Craft beer really started to take off here then.

You are writing a book on the breweries of Wisconsin. Where did you get the idea for that? How much work is it and how long will it take?

I wish I could take credit for the idea. Globe Pequot came to me (thanks to a recommendation from beer-and-food writer Lucy Saunders). I’m a third of the way in visiting breweries and I have — heart palpitations here — two and a half months to finish it. 

Again, the timing works because here at the Journal Sentinel we’ve developed an interactive guide to every brewery in the state. I’ve been using that to help me get to each of them. I think I’m at 50 right now. There are 140, give or take.

Is it discouraging to write a book about something that will be out of date likey before it is published?

I’m writing it so that the book will still be a valuable guide to the state’s regions, some of which I really hadn’t visited before now. And they’re beautiful areas. New Glarus is nestled in rolling hill farm country. Central Waters is a solar and taste achievement in central Wisconsin. Driftless Brewing is smack in the middle of the state’s organic farming region. The beer is good. The food is good. The scenery is beautiful.The breweries are the cherry on that sundae.

You mentioned Milwaukee is “behind” in the craft beer boom but recovering quickly with the onslaught of new brewery openings this year. Why do you think Milwaukee, with its rich beer history, is behind the times now?

I ask people that all the time. Some say there was a strong loyalty to Miller here. Relatives, friends and neighbors have worked or worked there. Miller is a great investor in the city — the Brewers play at Miller Park, for example. I drive past the brewery everyday on my way to work.

We had three great craft breweries here for a long time. Sprecher, Lakefront and Milwaukee Brewing. Now the city is attracting more entrepreneurs and natives, who moved elsewhere to brew, feel like they can come home and own their own brewery now. Any old way, it’s a good time to be in Brew City again.

And who are these new breweries planning to open?

August

Black Husky

Like Minds Brewing

City Lights Brewing 

Third Space

Expanding

Enlightened Brewing

Biloba Brewing

Milwaukee Brewing 

No official opening dates:

R’Noggin Brewing

Pabst Brewing

Westallion Brewing Co.

Broken Bat Brewery

The Explorium

You have worked in the newspaper industry a long time. Does craft beer reporting rank up there among your most fun roles?

Yes. But I should probably expand, right? We have great business reporters who cover the business of beer. I sort of picked up on the cultural side of it — who drinks it, who makes it and what are their stories. I have always like that part of journalism and storytelling.

5 Things You Can’t Miss at #EBBC16 in Amsterdam

The 2016 European Beer Bloggers & Writers Conference is coming in HOT to Amsterdam on August 19-20th and we are truly excited to be hosting this event in such an awesome location with great sessions, exclusive excursions and sponsors this year. If you are on the fence about attending #EBBC16, get on board as we have a lot going on this year — you won’t want to miss out!

IMG_1406#1. Learn that beer in the country is not all about Heineken. Join us for this great session of the History, Present, and Future of Beer in The Netherlands seminar led by Michel Ordeman, “Head of Church” at Jopenkerk Brewery and co-founder of the Campaign for Netherlands Beer Styles, and Rick Kempen of Bier & Co. The seminar will be orated by Arnoud Paternot of the blog Beste tot nu toe. Hear about how new beer styles are evolving alongside traditional Dutch styles in The Netherlands, followed by a tasting of ten craft beers at Live Beer Blogging. Beers will be poured by the brewers themselves, so you will have a one-of-a-kind tasting experience exclusive to EBBC.

#2. Hang out with the brewmaster from Pilsner Urquell, which for the sixth consecutive year is sponsoring the conference. Enjoy a world class beer dinner hosted by the iconic brewery, which has been a long-time supporter and friend to beer bloggers and writers around the world. The price of the meal is included in registration!

#3.  Improve your beer tasting skills with a Multi-Sensory Workshop on Beer Flavours hosted by Dale Smith from FlavorActiV. Dale will conduct a sensory workshop to introduce common beer faults and positives, with a tasting session and live results to test the skills of the audience.

Koningshoeven kaft#4. Attendees can participate in one pre-conference excursion to Den Bosch, where guests will receive a complimentary overnight stay, as well as lunch, dinner, an easy 40 minute bike ride, a canal tour and three private brewery tours and tastings including a visit and tasting at La Trappe. An evening pub crawl will also be organized for those who choose to spend the evening in the city! A post-conference excursion to Bodegraven, the Netherlands will bring you to to Brouwerij De Molen for a private tour, tastings, and a lunch.

#5. The European Beer Bloggers & Writers Conference is the only annual gathering of beer writers from throughout Europe, who will convene in Amsterdam City along with brewmasters and brewers whose breweries exhibit a unique and lengthy history of beer making by the Dutch. Plus, it’s beer tasting in Amsterdam–what’s not to love?

 

Register today and we will see you in Amsterdam on the 19th!